Fashion

Every new season brings a tempting list of trends, but the foundation of a truly stylish wardrobe is built on pieces that remain relevant long after the season ends. Fall is the perfect time to rethink what is already hanging in your closet and invest in a few high quality essentials that can be worn in countless ways.For fashion expert Jelena Kulić, the most valuable pieces are not necessarily the ones that attract the most attention. They are the ones that make getting dressed easier, work with different aesthetics and continue to look elegant as trends change.A well curated fall wardrobe does not need to be large. It needs to be versatile. The Perfect Wool Coat A beautiful wool coat is perhaps the most important investment of the fall season. Unlike a trend driven jacket, a we...

Looking put together has very little to do with wearing expensive clothes or following every trend that appears each season. More often, it comes down to knowing what works, paying attention to the details and creating a wardrobe where everything feels intentional.Autumn is particularly good for this. Layers return, fabrics become richer and even the simplest outfit can feel considered with the right coat, knitwear or pair of shoes. Fashion expert Jelena Kulić shares her guide to mastering men's autumn style, from choosing the right outerwear and proportions to the subtle details that can make an everyday outfit feel instantly more refined. 1. Start With a Strong Coat In autumn, outerwear becomes part of almost every outfit, which means the right coat can do much of the work for you....

Accessories have always had the power to transform an outfit, but this fall they are becoming more important than ever. As fashion continues to move toward more thoughtful and individual styling, the right bag, shoe, belt or piece of jewelry can completely change the mood of even the simplest look.Rather than treating accessories as finishing touches, Fall 2026 is about making them part of the outfit from the very beginning. From rich leather textures to statement jewelry and unexpected footwear, the season brings a mix of timeless pieces and more expressive details.Fashion expert Jelena Kulić believes that accessories are often what give an outfit its personality. A simple combination of a coat and trousers can look completely different depending on the shoes, handbag or jewelry c...

August 2026, Copenhagen – During Copenhagen Fashion Week, ASICS SportStyle, Zalando & Hero brought the ASICS Bloom Experience to life at Nikolaj Kunsthal, creating an immersive space inspired the rhythms of the female cycle and the idea of moving with your body, not against it. Rooted in ASICS' belief in the power of movement to uplift both body and mind, the activation builds the brand's Sound Mind, Sound Body philosophy. Inspired by the insight that women have historically been encouraged to move according to standards largely shaped around the male body, ASICS Bloom Experience celebrates a more personal approach to movement, one that embraces every phase, rhythm and energy level. Across August 6 and 7, guests experienced four interactive spaces, each inspired by a different phase...

The Mercer Brand Opens Its Second Store in the Heart of Le Marais The Mercer Brand has arrived in Paris. The premium fashion label, born in Amsterdam, is opening its second standalone store in the heart of Le Marais, one of the capital’s most iconic neighborhoods, where fashion, design, art, gastronomy and Parisian life come together. And not just anywhere in Le Marais. After months of searching for the perfect location, everything finally came together at 99 Rue Vieille du Temple: the location, the space, the façade, the natural light and, above all, the character of the place. This attention to detail can be found throughout the interior. Twelve different oils were tested to find the perfect wood tone, a mosaic featuring the Mercer logo was specially created, an antique counter was ca...

As the seasons change, our wardrobes naturally begin to move away from the light, airy shades of summer and toward richer, more sophisticated colors. Fall is often associated with classic tones such as burgundy, chocolate brown and camel, but this season brings a fresh approach to autumn dressing. Instead of relying on one statement shade, the most interesting looks come from unexpected color combinations that make even the simplest outfit feel considered and elevated.Fashion expert Jelena Kulić believes that color is one of the easiest ways to transform a wardrobe without completely changing its foundations. This fall, the focus is on combinations that feel luxurious and effortless, mixing familiar autumn shades with unexpected accents and softer neutrals. Chocolate Brown and Powder ...